Crowdfunding, promotion and maintenance of urban green areas

The project was part of the “There isn’t a PLANet B project! Win-win strategies and small actions for big impacts on climate change”, funded by the European Commission as part of the DEAR (Development Education and Raising Awareness) program and was aimed at CSOs wishing to promote challenges related to climate change, stimulating a continuous reflection on the importance of carrying out inclusive shared actions, capable of initiating individual practices and / or stimulating sustainable policies.

The objective of the 2 calls launched during the project was the selection and funding of 24 micro-projects in metropolitan cities, which, through awareness-raising, information, communication and advocacy actions, help to promote and take care of urban green. The funded actions, implemented by CSOs, provided for the implementation of activities that were inspired by the general objectives of NOPLANETB and the sustainable development goal 11 (SDG11) and contributed to the promotion of greenery in cities.

In particular, awareness-raising, information, advocacy and communication activities were financed which – directly and / or by way of demonstration – had one or more of the following as examples:

• Respect for the natural heritage of cities and support for citizens to use and access green areas;
• Dissemination of the culture of respect for green areas in cities;
• Dissemination, promotion and / or strengthening of a new culture of urban green and public areas as common goods;
• Promotion of the link between actions that increase the supply of urban green areas and urban regeneration initiatives with the utmost attention to the use of green areas by citizens.

In addition, those initiatives that were innovative, reinforced (and / or connected) to existing initiatives at local, national and / or European level, and, in their implementation, involve different bodies were awarded.