Crowdfunding, promotion and maintenance of urban green areas

The aim of the project was to develop the knowledge and a critical sense among citizens on global interdependence and on the sense of co-responsibility of society on climate change. In line with this objective, were selected 24 projects implemented by CSOs active in environmental campaigning and advocacy initiatives, financed and promoted, aimed at promoting and caring for urban green in metropolitan cities.

The project was part of the “There isn’t a PLANet B project! Win-win strategies and small actions for big impacts on climate change”, funded by the European Commission as part of the DEAR (Development Education and Raising Awareness) program and was aimed at CSOs wishing to promote challenges related to climate change, stimulating a continuous reflection on the importance of carrying out inclusive shared actions, capable of initiating individual practices and / or stimulating sustainable policies.

The objective of the 2 calls launched during the project was the selection and funding of 24 micro-projects in metropolitan cities, which, through awareness-raising, information, communication and advocacy actions, help to promote and take care of urban green. The funded actions, implemented by CSOs, provided for the implementation of activities that were inspired by the general objectives of NOPLANETB and the sustainable development goal 11 (SDG11) and contributed to the promotion of greenery in cities.

In particular, awareness-raising, information, advocacy and communication activities were financed which – directly and / or by way of demonstration – had one or more of the following as examples:

  • Respect for the natural heritage of cities and support for citizens to use and access green areas;
  • Dissemination of the culture of respect for green areas in cities;
  • Dissemination, promotion and / or strengthening of a new culture of urban green and public areas as common goods;
  • Promotion of the link between actions that increase the supply of urban green areas and urban regeneration initiatives with the utmost attention to the use of green areas by citizens.

In addition, those initiatives that were innovative, reinforced (and / or connected) to existing initiatives at local, national and / or European level, and, in their implementation, involve different bodies were awarded.





  • 75.000 citizens

200.000 EUR

2018 – 2021


Advocacy/Awareness raising/Comunication, Capacity building and professional training, Civil society, Education, Environment/Fight against climate change, Granting and Sub-granting

SDGs Sustainable cities and communities SDGs Climate Action



14 projects financed


Festival dello Sviluppo Sostenibile

Generas Foundation

Poste Italiane

100.000 EUR


14 projects financed


Generas Foundation

Produzioni dal Basso

100.000 EUR

  • €100.000

    valore progetto

  • 125

    alunni della scuola primaria

  • 250


  • 20



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